{"id":273003,"date":"2025-09-30T07:00:00","date_gmt":"2025-09-30T11:00:00","guid":{"rendered":"https:\/\/www.maxim.com\/?p=273003"},"modified":"2025-09-29T16:17:48","modified_gmt":"2025-09-29T20:17:48","slug":"tudor-debuts-1926-luna-its-first-ever-moonphase-watch","status":"publish","type":"post","link":"https:\/\/www.maxim.com\/style\/tudor-debuts-1926-luna-its-first-ever-moonphase-watch\/","title":{"rendered":"Tudor Debuts 1926 Luna, Its First-Ever Moonphase Watch"},"content":{"rendered":"

For your next dash of luxury wrist game inspiration, look instead to the skies: That’s what multi-faceted Swiss watchmaker Tudor <\/a>did with its latest creation, a stunning example of a moonphase watch that breaks new ground for the company. <\/p>\n\n\n\n

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(Tudor)<\/figcaption><\/figure>\n\n\n\n

Known for everything from military-approved field watches (like the Tudor Ranger) and the ultra-elegant Tudor Royal<\/a>, plus the lightweight and impossibly sleek Tudor Pelagos FXD<\/a>, the watchmaker hadn’t yet entered the world of moonphase watches. But the timing proved especially apt, with the Mid-Autumn or Moon Festival set to spring to life in Eastern tradition on October 6th, as the watchmaker notes the moon itself “symbolizes togetherness and the unity of family.”<\/p>\n\n\n\n

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(Tudor)<\/figcaption><\/figure>\n\n\n\n

To toast the occasion, the company tapped multi-hyphenate and Tudor Ambassador Jay Chou<\/a>, who’s dabbled in music, acting and directing across the decades. The result is a trio of elegant 39mm, 316L stainless steel timepieces with crisp, dressy looks to spare in spades. The Tudor 1926 Luna<\/a> features three dial options (black, blue and champagne-hued), each with a contrasting moonphase indicator at 6-o’clock. <\/p>\n\n\n\n

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(Tudor)<\/figcaption><\/figure>\n\n\n\n

While the dial design is utterly beautiful, Tudor fashioned each timepiece with its chronometer-grade Swiss self-winding mechanical Calibre T607-9 movement within, bolstered by an indicator that tracks the moon. The seven-row satin-brushed steel bracelet finishes off each watch in illustrious fashion, complete with “some magic from Jay Chou,” the watchmaker noted. <\/p>\n\n\n\n

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(Tudor)<\/figcaption><\/figure>\n\n\n\n

On the precise and handsome dial, even-numbered Arabic hour markers contrast with arrow-shaped hour indicators, while its sword-shaped hands are part of an overall, vintage-inspired look that “creates a striking and intricate play of light,” while the dome-shaped crystal is another throwback-inspired touch.<\/p>\n\n\n\n

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(Tudor)<\/figcaption><\/figure>\n\n\n\n

That magic refers to the collection’s use of the Chou-approved champagne dial color, a particularly striking effect that just might make it the most eye-catching and covetable piece in the collection. As Tudor notes, “The moon phase indicator for each dial is distinct, and Jay\u2019s vision for the champagne-color dial model has come to life in a truly fantastical way, with the phantom moonlight gold disc representing the moon hidden behind an inky black cutout that slowly disappears as the moon waxes and wanes.”<\/p>\n\n\n\n

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(Jay Chou for Tudor\/Courtesy of Tudor Watches)<\/figcaption><\/figure>\n\n\n\n

The watch also nods to the year Rolex founder Hans Wilsdorf registered “The Tudor” name (1926, of course), with a bracelet design made to follow the curvature of one’s wrist. Each luxurious Tudor 1926 Luna<\/a> watch is priced in rather agreeable fashion considering its tailored appeal: Find the newest watch from Tudor online now and at Tudor boutiques for about $2,650. <\/p>","protected":false},"excerpt":{"rendered":"A release timed to the Mid-Autumn Festival and designed alongside the multi-talented Jay Chou. ","protected":false},"author":55,"featured_media":273004,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"disable_comments":false,"tpd_coauthor":[],"tpd_feed_delay":{"delay_type":"default"},"is_tpd_lists_single_post":false,"tpd_featured_posts_arr":"","tpd_franchise_content":"","hide_featured_img_single_post":false,"msn_featured_video":[],"_msn_custom_title":"","apple_news_api_created_at":"2025-09-30T11:00:09Z","apple_news_api_id":"260f50d5-c9e8-4cb8-b77b-294a6e2d97fe","apple_news_api_modified_at":"2025-09-30T11:00:09Z","apple_news_api_revision":"AAAAAAAAAAD\/\/\/\/\/\/\/\/\/\/w==","apple_news_api_share_url":"https:\/\/apple.news\/AJg9Q1cnoTLi3eylKbi2X_g","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"tpd_featured_video":[],"tpd_sponsored_post_logo":"","tpd_sponsored_post_logo_link":"","tpd_sponsored_post_logo_width":0,"tpd_sponsored_enable_nofollow":true,"tpd_disable_incontent_ads":false,"tpd_disable_right_rail_ads":false,"tpd_disable_after_content_ads":false,"tpd_disable_header_ads":false,"tpd_disable_sticky_footer_ads":false,"tpd_disable_video_ads":false,"tpd_disable_outbrain":false,"tpd_affiliate_disclaimer":[],"footnotes":""},"categories":[15,52,75],"tags":[488,24335,24334,23,101,24333,20,153,24331],"coauthor":[],"feeds":[],"class_list":["post-273003","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-style","category-gear","category-news","tag-collectibles","tag-dress-watches","tag-jay-chou","tag-luxury","tag-luxury-watches","tag-mid-autumn-festival","tag-style","tag-tudor","tag-tudor-1926-luna"],"apple_news_notices":[],"thumbnail":"https:\/\/www.maxim.com\/wp-content\/uploads\/2025\/09\/Tudor-Luna-1926-Watch-Feature-428x241.jpg","coauthors":[],"primary_category":{"term_id":15,"name":"Style","slug":"style","taxonomy":"category","url":"https:\/\/www.maxim.com\/style\/"},"fimg_url_thumb":"https:\/\/www.maxim.com\/wp-content\/uploads\/2025\/09\/Tudor-Luna-1926-Watch-Feature-428x241.jpg","featured_img_medium":"https:\/\/www.maxim.com\/wp-content\/uploads\/2025\/09\/Tudor-Luna-1926-Watch-Feature-788x444.jpg","author_name":"Beau Hayhoe","author_avatar":"https:\/\/www.maxim.com\/wp-content\/uploads\/2022\/01\/Beau-Hayhoe.jpg","author_link":"https:\/\/www.maxim.com\/author\/beau-hayhoe\/","post_categories":["Style"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/posts\/273003","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/comments?post=273003"}],"version-history":[{"count":4,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/posts\/273003\/revisions"}],"predecessor-version":[{"id":273090,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/posts\/273003\/revisions\/273090"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/media\/273004"}],"wp:attachment":[{"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/media?parent=273003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/categories?post=273003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/tags?post=273003"},{"taxonomy":"coauthor","embeddable":true,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/coauthor?post=273003"},{"taxonomy":"feeds","embeddable":true,"href":"https:\/\/www.maxim.com\/wp-json\/wp\/v2\/feeds?post=273003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}